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Entrepreneurship and How to Establish Your Own Business 6th Edition


Did you know that, in South Africa, 70% to 80% of small businesses fail within the first five years of their establishment? Research indicates that this failure is often due to a lack of understanding of basic business concepts by the entrepreneur. In the competitive South African business environment, it is essential that aspiring entrepreneurs and new business owners have a solid foundation of knowledge on which to build sustainable businesses.

Key Features

This edition explains important business concepts in lay terms and uses updated examples to focus on:

  • the entrepreneur’s personal skills set
  • role models in the field of successful entrepreneurship
  • thinking ‘out of the box’ to find opportunities in the market
  • evaluating business ideas
  • drawing up a business plan
  • setting up a business
  • legal and other business requirements that apply to new businesses.

Entrepreneurship and how to establish your own business (6th edition) is a foundational book covering the key areas of entrepreneurship and small business development.


Product Details 

Imprint Juta Legal and Academic Publishers
Country of Origin South Africa
Released Date  2019
Authors Tersia Botha
Format Paperback
Pages 192
Edition 6th


Additional information

Weight 0.5 kg
Dimensions 24.5 × 16.8 × 1.2 cm


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